PRIVACY POLICY

Information we collect

We may collect personal information when you:

place an order, create or access an account, sign up to emails, join LYFE WORLD, contact us, use the website, or interact with LYFE online.

This may include:

name, email address, phone number, billing address, shipping address, order details, payment status, account details, marketing preferences, customer service messages, IP address, device/browser information, cookie data and website usage information.

Payment details are processed by Shopify and payment providers. LYFE does not store full card details.

Orders and customer accounts

We use personal information to process orders, take payment, arrange shipping, provide order updates, handle returns, manage customer accounts, prevent fraud and provide customer support.

Customer accounts are provided through Shopify’s customer account system. If you use Shop sign-in, Shop Pay or related Shopify services, Shopify may process your information under its own terms and privacy information.

Marketing consent

We only send marketing emails where you have actively opted in.

You may opt in through areas such as:

the footer newsletter form, the LYFE WORLD form, customer account sign-up or other email marketing sign-up points.

You can unsubscribe at any time using the unsubscribe link in our emails or by contacting info@lyfe300.com.

We do not sell personal data.

LYFE WORLD

LYFE WORLD is a public record of where LYFE exists.

When you join LYFE WORLD, we may collect your email address, display name, Instagram handle, selected location, marker colour, optional phone number, marketing preferences and public visibility choices.

Your public map marker is approximate. It is randomly placed within or around the selected city and does not show your exact location.

Your email address and phone number are never shown publicly.

Depending on your visibility choices, your member number, city/country, marker colour, display name and Instagram handle may appear publicly on the LYFE WORLD map, marker popup, member card or shared/saved member card.

You can request changes to or removal of your LYFE WORLD entry by contacting info@lyfe300.com.

LYFE may use public LYFE WORLD information in connection with the website, map, archive, social media and brand communications. This only applies to information made public through your visibility choices. Private data such as email, phone number, exact location, order details and customer account information will not be used publicly.

Phone numbers and SMS

Phone numbers are optional unless required for a specific service.

If you provide a phone number and actively opt in to SMS marketing, we may use it for text updates where SMS marketing is configured and available.

Entering a phone number alone does not mean you have opted in to SMS marketing.

Cookies and analytics

The website uses cookies and similar technologies to run the store and improve the site.

Cookies may be used for:

cart and bag functionality, checkout, customer accounts, security, fraud prevention, analytics, performance, preferences and marketing where consent or settings allow.

Some cookies are necessary for the website to work. Others help us understand how the site is used or support marketing features.

Shopify and service providers

Our store is hosted by Shopify. Shopify provides ecommerce, checkout, payment, customer account, analytics, security and related services for the website.

We may share personal information with trusted service providers where needed to run the store and services, including Shopify, payment providers, shipping/courier partners, email marketing services, analytics providers, fraud prevention tools, customer account services and technical providers for LYFE WORLD.

These providers only receive information needed to provide their services.

International transfers

Some service providers may process personal information outside the UK.

Where this happens, we rely on appropriate safeguards or the provider’s lawful transfer mechanisms where required.

How long we keep information

We keep personal information only for as long as needed for the purposes described in this policy.

This may include keeping order, payment, tax, legal, fraud prevention, customer service, marketing consent and account records for as long as required by law or business need.

LYFE WORLD public/member information may be kept for as long as the LYFE WORLD feature remains active, unless you request removal or we remove it.

Your rights

Depending on your location and applicable law, you may have rights to:

access your personal information, correct inaccurate information, request deletion, object to processing, restrict processing, withdraw consent, unsubscribe from marketing, request a copy of your information, or request removal/change of your LYFE WORLD entry.

To make a request, contact info@lyfe300.com.

We may need to verify your identity before completing certain requests.

Children

The website is not intended for children to submit personal information without permission from a parent or guardian.

Customers must be 18 or over, or have permission from a parent or guardian, to place an order.

Security

We take reasonable steps to protect personal information.

No website, payment system or online service can be guaranteed completely secure. You are responsible for keeping account access and login details secure.

Third-party links

The website may contain links to third-party websites or services, including Instagram, Shopify, Shop Pay, payment providers or courier tracking pages.

We are not responsible for the privacy practices of third-party websites.

Changes to this policy

We may update this Privacy Policy from time to time.

The latest version will be available on this page.

Complaints

If you have a privacy concern, contact us first at info@lyfe300.com.

You also have the right to complain to the UK Information Commissioner’s Office if you are unhappy with how your personal information is handled.

Contact

For privacy questions or requests, contact:

info@lyfe300.com